S2 Episode 13: Social Media Marketing for Indie Authors, Discovering New Paths in Author Branding, & Story Beats with Save the Cat

Indie authors know that social media marketing can feel like a maze. In this episode, Lauren and Darcy reveal how a simple shift in their approach to author branding helped them stand out online, even if that shift happened by accident! Listen in as they share some hilarious (and cringe-worthy) tech mishaps, proving that sometimes you just have to laugh and keep moving forward. Plus, get the latest updates on their writing journeys, upcoming projects, and to-do lists. Lauren also dives deep into Save the Cat story beats, offering practical insights on how these storytelling moments can strengthen your books and your brand as an author. If you’ve been struggling with social media marketing or want to refine your author branding and master story beats, this episode is packed with inspiration and actionable tips. What social media strategies have you tried as an indie author?You can follow us on any of the platforms below or check out our websites!IG: mistymorningstories & darcy_micaela & untitledworkinpodcast TikTok: untitledworkinpodcast Threads: mistymorningstoriesSubstack: mistymorningstorieshttps://www.mistymorningstories.com/ https://www.darcymicaela.com/