S2 Episode 21: Should Authors Run A Crowdfunding Campaign? With Wraithmarked Creative’ Eira Brand!

Most authors overlook crowdfunding as the game-changing tool it really is. Ira Brand, a Kickstarter expert with over 30 successful campaigns and a member of Kickstarter’s Creator Advisory Council, reveals how indie writers can harness the platform’s true potential, as well as how to avoid some common pitfalls to position your project for the best outcome. Don’t worry if you’re asking yourself, what is a crowdfunding campaign? Eira Brand dives into the ins and outs of these campaigns as well as walks through how they can be beneficial to authors. Sharing tips around the importance of crafting eye-catching visuals, engaging storytelling, and clever rewards that turn backers into community members Eira is a wealth of knowledge. Sharing real-world examples ranging from goofy projects to sophisticated book editions, plus creative ideas to stand out on a crowded platform, there’s so much practical information in this episode you’ll walk away with a stronger understanding of whether or not crowdfunding might be right for your book as well as how to make it stand out. Eira also shares some interesting things that are on the horizon of the crowdfunding world, including some 2026 crowdfunding trends. Are you going to launch a crowdfunding campaign for your next book or special edition idea?Follow Eira Brand and Wraithmarked Creatives on all of their crowdfunding adventures at: IG & Threads: EirabrandbooksWebsite & Bluesky: Eirabrand.comReddit: EA_Brand_Books As always you can follow us on our adventures at any of your favorite platforms below:IG: mistymorningstories & darcy_micaela & untitledworkinpodcast  TikTok: untitledworkinpodcast Threads: mistymorningstoriesSubstack: mistymorningstorieshttps://www.mistymorningstories.com/ https://www.darcymicaela.com/