S2E15: Will Bots Buy From Bots at $10K? | Maruthi Medisetty (Blue AI)

Blue AI Labs founder Maruthi Medisetty reveals how AI agents are transforming sales enablement by giving reps 60-75 minutes of practice time they'd never spend with managers. His provocative take: while AI can handle prospecting, no one's signing a $10,000 contract with a bot anytime soon. The real opportunity isn't replacing salespeople—it's turning your best reps into "super sellers" who can handle 5x their current quota. From eliminating 50-hour workweeks for enablement teams to challenging the entire learning management system stack, Maruthi breaks down why capturing just 10% of delivered value is the sweet spot for AI pricing. He shares candid insights on attribution challenges, the psychology of B2B purchasing decisions, and why companies still pay McKinsey millions just to have someone to blame. This episode cuts through the AI hype to reveal what actually works when augmenting human sales teams.