S2E18: Episode 18 - Alicia Olson-Keating: The ABC's of Creativity

Welcome back to Season 2 of The Common Creative! We are thrilled to be back and oh do we have a fantastic opening episode for you....  Alicia Olson-Keating has been working in the media industry for over 30 years, 28 of which were spent in Canada. Alicia has strong industry experience in disciplines that span strategy, B2B marketing, qualitative and quantitative research, data, analytics and insights. She is highly skilled in using data and insights to drive better outcomes for the organisations she works with, and she has a flair for leading and developing teams who hold a high bar and inspire a creative, results-driven culture. Tune in to learn how data can be used to better connect with audiences, the many ways to get to 8 and to learn just what the "George on Seinfeld" principle is and how it could drive better outcomes for you....  Links/References The Common Creative Podcast (Paul and Chris): https://creativecommons.org.au The Common Creative (Mailing List Subscriptions): http://eepurl.com/hgp0_jSee omnystudio.com/listener for privacy information.