S2E6 - How can a Professional Zebra Skyrocket your Marketing?

with 🎙️ Björn Otto - Business Unit and Marketing Director @ Hager + Elsässer 💧 H+E is one of the world's leading suppliers of water and wastewater technology with more than 30,000 turnkey plants in over 130 countries around the globe. What we covered: 🍏 The Special Sauve you need, to be efficient in marketing in the Water Industry 🍏 How marketing changed - or shall change - to move away from product marketing  🍏 What the shift of paradigm customer-centricity involves actually means for water marketers 🍏 3 Practices water marketers should stop at any cost, and right away! 🔥 ... and of course, we concluded with the 𝙧𝙖𝙥𝙞𝙙 𝙛𝙞𝙧𝙚 𝙦𝙪𝙚𝙨𝙩𝙞𝙤𝙣𝙨 🔥  ➡️ Send your warm regards to Björn Otto on LinkedIn. ➡️ Get the Full Story (including infographic and full transcript) here.Hosted on Ausha. See ausha.co/privacy-policy for more information.