EPISODE · Aug 30, 2025 · 33 MIN
S3 E4 - Seizing the AI Moment - How AI Is Transforming Theme Parks w/ Mafrene Lisboa
from WiTH Podcast · host WiTH Connection Corner
🎢✨ How AI Is Transforming Theme Parks – With Mafrene Lisboa of Universal Destinations & ExperiencesIn this episode, host Filiz Bahmanpour— Head of M&E at Tavant, alumni of NBCUniversal, Universal Theme Parks, and the Emmy-winning SNL team—sits down with Mafrene Lisboa, Vice President of Enterprise Data and AI at Universal Destinations & Experiences, to explore how artificial intelligence is reshaping the guest and experiences at theme parks.From AI governance to personalized ride recommendations to holographic characters and facial-recognition fast-passes, Mafrene shares how AI is turning everyday visits into immersive, tailor-made adventures.🎡 What You’ll Learn:How AI powers ride optimization, wait-time forecasting, and weather-aware suggestionsThe role of generative AI in designing guest journeys that feel one-of-a-kindBehind-the-scenes of Universal’s AI Center of Excellence—balancing privacy, governance, and rapid experimentationReal-world applications of AI in pricing, personalization, and performanceEthical frameworks that keep innovation responsible and guest-centric💡 Whether you're a theme-park enthusiast, a data-driven leader, or just curious about the future of AI, this episode offers:Fresh insightsActionable takeawaysA glimpse into a world where every ride knows your name📲 Listen, Share & Subscribe If this episode sparked an idea, share it with your network using #SeizingAI.Don’t forget to subscribe for more conversations at the intersection of technology, creativity, and experience design.#WiTHPodcast, #SeizingTheAIMoment, #ai , #themepark, #personalization, #privacy, #AICouncil,#artificialintelligence, #generativeAI, #facialrecognition, #technology, #technologynews #holograms, #dataanonymization, #datasecurity, #llms, #largelanguagemodels, #promptengineering, #AIethics, #guestexperience , #ridecapacity #optimization, #crowdmanagement , #staffscheduling, #foodprepAI, #AIdrivenrecommendations, #hyperpersonalization, #observability, #AIgovernance, #AIasteammate, #aiinentertainment© 2024 Women in Technology Hollywood Foundation, Inc. a 501(c)3 non-profit corporation.Learn more at www.WiTHollywood.org
What this episode covers
🎢✨ How AI Is Transforming Theme Parks – With Mafrene Lisboa of Universal Destinations & Experiences In this episode, host Filiz Bahmanpour— Head of M&E at Tavant, alumni of NBCUniversal, Universal Theme Parks, and the Emmy-winning SNL team—sits down with Mafrene Lisboa, Vice President of Enterprise Data and AI at Universal Destinations & Experiences, to explore how artificial intelligence is reshaping the guest and experiences at theme parks. From AI governance to personalized r...
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S3 E4 - Seizing the AI Moment - How AI Is Transforming Theme Parks w/ Mafrene Lisboa
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