S3 E69: Jeanne Bliss, Author of Would You Do That To Your Mother?

"I’ve been doing this work for a long time, many of you know, over 35 years, and this is my fourth book. What I really think of as a gift to the people doing customer experience work, leaders around the world, people on the front lines, and I wanted to really create a simplified approach to how to improve customers’ lives." Learn more: http://www.penguinrandomhouseaudio.com/book/556171/would-you-do-that-to-your-mother/