S3 E7: Sherina Florence - How to create real change (and why you should use the stickers).

Jo welcomes the creative leader and AI artist, Sherina Florence, onto the podcast.Sherina is an ECD and, now, a Chief Creative Architecht and co-founder with the firm belief that if you change thinking, you change behaviour. And if you change behaviour, you change the world.Over the course of her career, she’s led creative work for agencies including 72 and Sunny, Ogilvy, and Dentsu Global – delivering pitch-winning and award-winning work for brands such as Reebok, Sonos, Smirnoff, Unilever and MANY more.But her work hasn’t just won awards and new business, it even contributed to the release of a detainee at Guantanamo Bay.Concurrently, in culture, she’s fully embraced AI as an artist – exciting curators around the globe. Topics covered: - Sherina’s recipe for success- The importance of consciousness - Asking for 3 life-changing gifts at age 3, including a desk- The importance of people who believe in you- Going beyond the brief and creating real change- Viewing a$$holes differently- Embracing AI for creativity and art - How we might use technology and data to preserve culture- The limitless opportunities that Gen AI brings- The importance of critical thinking - Sherina’s Doggy Bag of Advice, including:- Why you must protect your imagination- ‘Use the stickers’.- The importance of kindness.Link to the school Sherina attended https://creativecircus.com/Send us Fan MailFind out more about Good Girls Eat Dinner: http://www.goodgirlseatdinner.com/Instagram: https://www.instagram.com/goodgirlseatdinner/Get in touch: [email protected], Jo Wallace: https://www.linkedin.com/in/wallacejo/Thank you for listening!Please like, follow, and / or share with your friends, family and dinner dates.