EPISODE · Oct 11, 2022 · 27 MIN
S3 Ep3 | Amazon as a Platform
from Retail Done Right · host Jeff Fisher and Cristene Gonzalez-Wertz
Amazon is a platform. Though we are starting to see others following this business model, Amazon offers a scale unrivaled. But if you’ve created a great brand and want to extend your offering, there’s clearly an opportunity to leverage your brand equity and customer base to create a network and ecosystem that supports services or products. We discuss the real opportunities Amazon has found. There are 4 types of business models. Asset Builders. Service Providers. Technology Creators. Network Orchestrators. Amazon is the ultimate Network Orchestrator through a platform that allows participants to interact or transact with many other members of the network through content, services and physical goods. Amazon delivers value through connectivity.Check out our podcasts and videos on RetailDoneRight.netRETAIL DONE RIGHT is produced by Jeff Fisher & Cristene Gonzalez-WertzEmail Jeff at [email protected] and connect on LinkedIn hereEmail Cristene at [email protected] and connect on LinkedIn hereFollow us on Instagram @retaildonerightTweet us @RetailD0neRightMichael Cooke is our brilliant sound engineer and editorJade Siriswad composed our theme musicLet's go shopping!
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Amazon is a platform. Though we are starting to see others following this business model, Amazon offers a scale unrivaled. But if you’ve created a great brand and want to extend your offering, there’s clearly an opportunity to leverage your brand equity and customer base to create a network and ecosystem that supports services or products. We discuss the real opportunities Amazon has found. There are 4 types of business models. Asset Builders. Service Providers. Technology Creator...
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S3 Ep3 | Amazon as a Platform
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