S3: Leadership without ego, with Will Butler-Adams, CEO of Brompton Bikes

Will Butler-Adams is a CEO with a refreshingly down to earth, humorous and purpose driven attitude to building a business.In his 17 years leading the company, Brompton Bikes has grown 15% year on year, but despite its growth, Brompton has fiercely retained its company culture.After taking an unexpected spin around Brompton HQ, Holly & Will sat down to discuss how to build a company with purpose beyond the product, how to lead a team and what defines a great leader.Enjoying listening to these unfiltered chats? It's worth following Holly Tucker MBE and Holly & Co on Instagram, and subscribing to our weekly newsletter on our website, where Holly downloads her thoughts, and exclusively shares small business finds and topical, 'ungoogleable' business advice.