S3E09 with Matthew Conrado - Authenticity Doesn't Ask Permission

As we kick off Pride Month on JUST DO YOU., I'm excited to welcome a guest who isn't afraid to challenge assumptions, spark important conversations, and speak his truth with conviction.Matthew Conrado is the Founder and CEO of Alphabet Mafia Consultancy, a groundbreaking LGBTQ+ marketing and brand strategy firm dedicated to helping organizations authentically connect with queer audiences and communities. Recognized by Adweek as a Pride Star, Matthew has built a reputation for challenging the status quo and speaking openly about the issues many people would rather avoid.In this episode, we explore the intersection of business, branding, representation, and identity, while also diving into the realities facing LGBTQ+ communities today. Matthew shares insights from his journey as an entrepreneur and advocate, offering a candid perspective on visibility, inclusion, and the responsibility brands, leaders, and individuals have in shaping culture.One thing is certain: Matthew doesn't mince words. He says what he believes, stands firmly in his convictions, and invites us to think more deeply about the world we're creating together. As we begin a month dedicated to celebrating authenticity, resilience, and Pride, this conversation serves as a powerful reminder that progress has never come from silence—it comes from people willing to show up, speak out, and live their truth.To learn more about Matthew and his amazing work, visit https://www.alphabetmafiaconsult.com/To listen in on Matthews Podcast, Thanks For Swiping Left, visit https://open.spotify.com/show/3E0SYklQqjKvAhpOpwtYA6?si=f55431a9449b4c1bTo follow Matthew on Instagram, visit https://www.instagram.com/mattconrado/Send us Fan MailThank you for joining us and we can't wait to welcome you back again next week! New episodes drop every Thursday and can be found wherever you find your favorite podcasts!  Remember to like, rate, share and subscribe to the JUST DO YOU. podcast in order to receive our weekly episode updates!  If you like what you hear, please leave us a review at Apple Podcasts! To follow us on Instagram, visit: https://www.instagram.com/justdoyoupod/ Want to learn more about our host, Eric Nicoll?  Visit:  https://ericnicoll.com