S3E1: Why Farming Matters episode artwork

EPISODE · Aug 1, 2025 · 57 MIN

S3E1: Why Farming Matters

from Roadside Terroir · host Brenna Quigley

What does geology have to do with farming? Could historic farming practices be the key to tackling modern climate challenges? How does a place shape the way vines are cared for—and how much does any of this actually matter in the glass? Season 3 of Roadside Terroir: Farming for Terroir is here! We're diving into all these questions (& more) in our brand-new season, exploring what it means to truly farm for terroir. In Episode 1: Why Farming Matters we: *  Meet Cyril Courvoisier, a rising star of Cornas, regeneratively farming its steep slopes against all odds *  Learn how tradition and climate change collide with the fearless Michelle Smith-Chapel in Beaujolais *  And hear from Rodrigo Soto of Far Mountain in Sonoma on whether great farming really changes how wine tastes From France to California, we're driving deep into the dirt with some of the most visionary vignerons we know. Credits: Produced & hosted by Brenna Quigley Sound & music by Jeff Alvarez Research & writing assist by Paul Knittel With special thanks to Clare Shaheen, Esa Eslami, and Michel Joly. And an extra special thanks to our Grand Cru Patrons Steven and Amy Lipin! More Info and How to Support the Show: We're so excited to have you along for the ride! Don't forget to hit subscribe below and check out our new YouTube channel for photos, maps, and transcripts to go along with each episode.  This season wouldn't be possible without your support!–Check out our website roadsideterroir.com to learn more about this Season, this episode, and how to help support this season by donating, sponsoring, or becoming a Roadside Insider – where you get access to exclusive bonus material, gifts, and more! This August, 10% of all Roadside Insider memberships will go towards supporting farmworkers and immigrants in CA. If you want to support them directly check out the California Farmworkers Foundation at californiafarmworkers.org and Napa Valley Together at napavalleytogether.org.  Resources: Health effects of herbicides and its current removal strategies. Bioengineered 2023, Sep 25. https://pmc.ncbi.nlm.nih.gov/articles/PMC10761135/#s0004 Pesticide Atlas. Heinrich-Böll-Foundation, 2022. https://eu.boell.org/sites/default/files/2023-04/pesticideatlas2022_ii_web_20230331.pdf Chemins de Mémoire. Ministère des armées France. https://www.cheminsdememoire.gouv.fr/en/revue/reconstruction The common agricultural policy (CAP) and the Treaty. Fact Sheet. European Parliament. https://www.europarl.europa.eu/factsheets/en/sheet/103/the-common-agricultural-policy-cap-and-the-treaty Cheers! Brenna and the Roadside Team  

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