S3E7 - Is Software to Measure Water Quality Actually a Matter of Hardware?

with 🎙️ Meena Sankaran, CEO and Founder of KETOS.  💧 KETOS ambitions to transform how water operators measure, manage and forecast water quality and efficiency in Industrial, Agricultural, and Municipal applications. What we covered: 🍏 How digitization is everywhere but in the Water Industry, and how that may be swiftly changing  🍎 How Water Quality and especially Heavy Metal Ions is still a blind spot in many industrial and agricultural applications  🍏 How KETOS' vertically integrates from Hardware to Software in a quite unique take at Water Quality digitization - and how that all came from thorough market research  🍏 How KETOS markets monitoring as a service in a zero-money-down approach  🍎 How growing an innovative hardware-based business in the water sector as a woman solo-founder is a challenging sum of hurdles - to say the least  💪 How Grit, Resilience, and Passion are the three most essential traits of a successful entrepreneur  🍏 How fascinating it is for operators to start leveraging the "power of knowledge"  🍀 How growth is a by-product of solving deep and vivid market pains, and how circular models are the best platform for growth  🍏 How committed Meena is to reveal women's inner strength (W.IN.S) regardless of their career path and background  🍏 But also: presenting the SDG6 at the United Nations, Social Entrepreneurship, CoVid 19 leapfrogging digitization, and much more! 🔥 ... and of course, we concluded with the 𝙧𝙖𝙥𝙞𝙙 𝙛𝙞𝙧𝙚 𝙦𝙪𝙚𝙨𝙩𝙞𝙤𝙣𝙨 🔥  ➡️ Send your warm regards to Meena Sankaran on Linkedin: https://www.linkedin.com/in/meenas/ ➡️ Get the Full Story (including an infographic and full transcript) here: https://dww.show/is-software-to-measure-water-quality-actually-a-matter-of-hardware/Hosted on Ausha. See ausha.co/privacy-policy for more information.