S3EP7ONMarketing: How Social Media Is Reshaping Business Communication Strategies in Uganda

The speakers include; Patricia Kahill from Kahil Insights, Faisal Pypal - PR Airtel Uganda, and Betty Kakyo - from Agile Media Africa, who touch on different topics related to social media and business communication. They present insights about the #role of social media in business growth, the importance of aligning social media goals with #business objectives, different strategies for engaging audiences on social media, and the significance of proper use of AI in social media marketing. They also discuss notable social media campaigns from brands like Nike and Coca-Cola and the lessons derived from these campaigns. They invite questions and comments for a more interactive discussion. We hope you gained valuable insights and practical tips to apply on different social media platforms. We would like to express our gratitude to our special guest speakers. Thank you for sharing your expertise and enriching our webinar.