S4 Ep. 98 ENLIGHTENED HOSPITALITY & MUCH MORE with MARK MAYNARD ex UNION SQUARE HOSPITALITY GROUP. NOW FOUNDER MAYNARD CONSULTING.

Mark Maynard is a consultant, executive coach and keynote speaker who partners with leaders to create bold business goals and the systems to achieve them. His firm, Maynard Consulting, builds on decades of experience at Danny Meyer’s Union Square Hospitality Group, where Mark conceptualized, built, and operated businesses in different sectors of the hospitality industry. In his time at USHG, he became a multi-disciplinary leader known for using a holistic approach to develop teams, create new brands, and help businesses become and remain profitable. As a consultant, he helps entrepreneurs grow and improve their business, through strategy, operations, culture, customer experience, and financial stewardship. He is a trusted educator and regularly speaks at Cornell University, Columbia University, and NYU. In 2019, he co-authored The Next Frontier of Restaurant Management with Alex Susskind, a researcher at Cornell, where the authors explore how data can be leveraged to improve guest service and enhance the employee experience.From early in his career, Mark has shared his gifts with those in need, and he believes that leaders are obligated to use their position to help others. He has founded initiatives with hospice organizations in New York, has sponsored young musical talent in his work with the Jazz Standard Youth Orchestra, and co-founded the Big Apple Barbecue Block Party. He has served on the boards of Streets International in Vietnam and The Flatiron Business Improvement District in Manhattan. An avid cyclist, Mark has used his pastime to raise money for the NoKidHungry campaign. In the summer of 2022, Mark volunteered with World Central Kitchen at the Poland-Ukraine border, providing food and hospitality to people fleeing the Russian invasion. Buy Mark's book...The Next Frontier of Restaurant Management: Harnessing Data to Improve Guest Service and Enhance the Employee Experience (Cornell Hospitality Management: Best Practices)https://amzn.eu/d/7seguN1USHG brandshttps://www.bluesmoke.com/https://www.porchlightbar.com/ Work with Mark Maynardhttps://www.maynardconsulting.net/ This podcast is sponsored by NFS Hospitality.About NFS Hospitality:With over 20 years of experience solving problems for restaurateurs, NFS Hospitality truly understands your challenges as a hospitality operator.Whether you’re looking for top-notch POS & CRM systems, effective loyalty programs, the tools to execute powerful marketing campaigns, or a reliable Point of Sale system, NFS Hospitality has you covered with an end-to-end technology solution.At NFS, we know every hospitality business is unique, and that’s why we’ve walked in your shoes time and again to deliver effortless, tailored technology solutions designed for your specific needs.Our world-class technology puts the user at the heart of every transaction, ensuring a seamless and efficient experience for you, your teams, and your guests.Leading hospitality operators like BrewDog, Gaucho, and Archie’s trust NFS to provide the technology that makes their operations run smoothly across all verticals. NFS knows what it takes to help both your team and your guests have a world-class experience with our solutions.And with 24/7 support from actual humans, you can always rely on NFS day or night.Visit http://nfs-hospitality.com/supersonic to speak to the experts at NFS today. You can also download insights and guides on how to leverage technology to grow your business. Our Silver Sponsors are:Airship and Toggle:Airship is a data-driven CRM for the hospitality industry. Restaurants, bars, hotels, and pubs can use Airship to email marketing and create personal relationships with their customers.Check out https://airship.co.uk/ for more information. Saved by Robots:Saved by Robots are passionate about creating compelling brands and memorable experiences through great design, engaging storytelling and genuine authenticity.Visit Savedbyrobots.com to get in touchAbout Mark Mcc:Mark McCulloch is one of the leading food, drink and hospitality brand and marketing minds in the world. Mark has over twenty years brand, marketing, digital and social media experience holding senior and board-level positions at lastminute.com, Barclaycard, YO! Sushi and Pret A Manger. Mark co-founded multi-award-winning brand and marketing agency WE ARE Spectacular in 2012 which is still going strong today. Mark is now fulfilling his lifelong ambition to live and work by the sea in Brighton where he is a Virtual Chief Marketing Officer and Brand Strategist for the best hospitality, tech and B2B brands in the UK and beyond. Mark is also a popular thought leader, speaker and broadcaster, the highlight of which being in 2018 when Mark began podcasting and his Mark McC Supersonic Food Marketing podcast hosting guests including the greatest digital mind in the world Gary Vaynerchuk plus music legends Fatboy Slim and Alan McGee (the man who discovered rock band Oasis). Mark’s podcast has been downloaded hundreds of thousands of times and has reached the top 10 in the UK iTunes business charts and is a regular Top 100 podcast in multiple countries around the world helping educate, entertain and inspire both the marketing and business community. Mark is also the Campaign Director for Hospitality Rising which is an 'Be The Best' army style campaign for hospitality to help solve the hospitality recruitment crisis forever.For Brand & Marketing Strategy & Consulting, Non Exec Director, Speaking, Hosting and Podcast queries contact:[email protected]