S4-Ep2 | The future of business agility with Andrew Craddock

📢 “You cannot know where the world is going to be in five years’ time. The storm of change has grown, and organizations need a way to react to maintain a competitive advantage.” In this episode, Richard Pharro, CEO of APMG International, speaks to Andrew Craddock, a highly experienced practitioner, consultant, trainer, and mentor specialising in Agile approaches to manage business change. Listen to today’s podcast to gain insight into Business Agility: what it is, what it means in practice, and why you need it within your organization. Andrew begins by addressing how the Agile Business Consortium define Business Agility, providing us with a simple overview of its framework. He explains that at the core of Business Agility there is a focus on two primary components: the ability to adapt quickly and decisively to changes in the business environment, and to have a collaborative, people-centered approach to change. Andrew then guides us through the problems inherent in more traditional approaches to running projects, arguing that the central problem derives from “predictive processes” which are based on the “assumption that the problem you are trying to solve is going to be stable.” In an everchanging world, stability is never guaranteed. As such, Andrew helps us grasp why Business Agility is such a valuable framework in today’s climate, with the recent COVID 19 pandemic being a prime example of unexpected change that organisations needed to adapt to - fast - in order to maintain a competitive advantage.As Andrew demonstrates in this episode, we are simply unable to predict the state of the world in relation to the length of time our projects will take, and accordingly, Andrew sheds light on how the Business Agility framework prepares businesses for change in the best possible way, helping organizations to swim, not sink.Listen on for more invaluable business advice from Andrew Craddock, our leading expert of the week. 🔗 Connect with Andrew: linkedin.com/in/robert-gregory-8660bb45/📝 Find out more about how an AgilePM certification can help you advance your career: apmg-international.com/product/agilepm 📝 Find out more about APMG certifications: apmg-international.com/services/certifications-solutions