S4 Ep39: Building Afternoon Toast with Kimmy Pace

Afternoon Toast was founded by Kimmy Pace, a technology audit consultant turned beverage founder whose lifelong health challenges inspired a line of ready-to-drink teas that support digestion and effortless hydration.Crafted from steeped ginger, roasted barley, and water, Afternoon Toast has a slightly nutty, toasty, and warming flavor. Gentle on the gut, it helps ease bloating and supports digestion with a touch of natural fiber— all without caffeine, sugar, or carbonation.For Kimmy who has managed chronic dehydration since childhood, the brand was born from a search for a nourishing way to stay hydrated. With a sensitive gut, she found most electrolyte or “better-for-you” drinks too sugary, carbonated, or hard to digest. After reading a novel about a Korean family who drank roasted barley tea, she began brewing her own at home and fell in love with its subtle taste and soothing benefits.By day, Kimmy leads IPO-readiness consulting projects for global consumer products and manufacturing companies, ensuring their financial data is secure.and investor-ready. That same precision now informs her approach to building Afternoon Toast, blending her expertise with a deep personal commitment to better-for-you beverages.Now a staple on her table, Afternoon Toast reflects Kimmy’s desire for a beverage that’s more interesting than water, gentle on the stomach, and easy to sip all day and pair beautifully with meals.In this episode we cover:  Who Afternoon Toast is for The unique challenges of building a tea product with multiple manufacturing steps Why Kimmy is choosing to keep her corporate job for now Follow Afternoon Toast on InstagramIt's All Happening WebsiteIt's All Happening Instagram Follow Danielle on LinkedinLaunch Lab