S4 Ep6: Blo Blow Dry Bar: How To Open 100+ Units Sustainably

What’s the sweet spot of rapid growth and long-term sustainability? Meet Vanessa Melman Yakobson, the franchise owner with the secret sauce to success. Vanessa is CEO and Partner of Blo, Blow Dry. Bar. This North American franchise has already opened 100 units and is set to open 50 more in the next couple of years. The Wolf and Vanessa get into how growing responsibly means longevity, especially during turbulent economic times, the recipe book that sets franchisees up for success, and how outside backing is helping grow Blo’s sister beauty brands. Follow Vanessa: LinkedIn: https://www.linkedin.com/in/vanessa-melman-yakobson-34b7343/ If you’ve enjoyed listening to Franchise Empires, I’d be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much! Check out The Wolf’s newsletter Stay up-to-date on all things Franchise Empires by following The Wolf on Twitter: https://twitter.com/franchisewolf