S4E02 - How to Use AI Without Losing Your Voice (with Jason Van Orden)

Burnout, messy marketing, and tech overwhelm—sound familiar?If you're feeling overwhelmed, intimidated, or just sceptical about using AI in your business—you're not alone. Many coaches, consultants, and business owners worry that AI will strip away the human touch. In this episode, I'm joined by long-time online business expert Jason Van Orden to unpack how AI can actually make your life easier—without making your brand sound robotic. We explore how to use AI like a business advisor, keep your messaging authentic, and scale in a way that feels right.Jason Van Orden is the Growth Strategist to Coaches and Consultants.Jason also shares a success story of a client who completed her long-awaited book using AI assistance and provides actionable insights on creating a customized AI 'second brain' for business owners. Also check out Jason's workshop for further learning:https://jasonvanorden.com/ai/Website: https://jasonvanorden.com/🎧 Tune in to learn how to stay human while getting smarter with your strategy.Timestamp:00:00 Introduction and Welcome00:32 Meet Jason Van Orden02:00 Jason's Journey in Marketing03:56 The Power of AI in Business04:37 Practical AI Applications08:30 Creating a Custom AI Advisor10:00 Frankie the cat interrupts the conversation22:46 Real-Life Success Stories28:19 Conclusion and Resources===================================Technology can be overwhelming, there is just too much choice for business owners to consider. Every week, we’ll be sharing how you can identify what technology is a good fit for your business and how to use automation to grow your business. We are on a mission to simplify marketing automation technology so you can feel in control of growing your business.P.S. Here are 4 ways we can help you grow your business:1. Check out our socials for free marketing tips that you can implement in your business today: Instagram: https://www.instagram.com/bumperleads/ Facebook: https://www.facebook.com/bumperleads/LinkedIn: https://www.linkedin.com/company/17912778/TikTok: https://www.tiktok.com/@bumperleads2. Done-With-You Training - Join the Waitlisthttps://www.bumperleads.com/email-marketing-automation/marketing-automation-made-simple-course-waitlist/3. The Bumper Blueprint™- Work with us privately - https://www.bumperleads.com4. Download our checklist - 30 Ways to Boost Your Sales and Save Time Using Marketing Automation - https://www.bumperleads.com/boostsales