S4E25 - Max Klymenko on Identity as an influencer, persuading the world to take action and the mental health crisis in the UK

This week, we're excited to be chatting to Max Klymenko. Max is an Economics and Tech Researcher for Accenture; he runs his own marketing agency - Klym&Co. and has risen to social media fame on TikTok and Instagram focusing on educational and entertaining content blending humour with learning. Earning nearly 2 million TikTok followers in the process, he's clearly doing something right. In this second half of our chat, we discuss communicating his identity as a person to a large audience, showing people who you are rather than telling them, we ge the low down on his popular persuasion trick series and delve into the mental health crisis (especially around young people) in the UK and discuss the differences between the UK and Ukraine. Let's go! >> You can connect with Max across platforms. TikTok - https://www.tiktok.com/@maxklymenko?source=h5_m Instagram - https://www.instagram.com/maxoklymenko/?hl=en LinkedIn - https://www.linkedin.com/in/maxoklymenko/?originalSubdomain=uk