S5: E2. What It's Like to Raise Investment from Angels ft. Anna Sandgren (CEO and Co-founder of Unibloom)

For this episode of Funding a Better Future: Angel Investment Insights for Founders and Aspiring Investors, I spoke with Anna Sandgren, CEO and Co-founder of Unibloom.Video versions of this and previous episodes are available here.4:45 - When did you know it was time to raise your next round after being part of Zinc?6:00 - How did you know where to find people and start conversations?7:43 - Building connections and the value of intros10:16 - Getting a sensible valuation for your business11:52 - How did you balance finding and communicating with investors alongside the day-to-day building of a business?13:53 - What did you learn about your business during the process?19:07 - What were the biggest objections you faced from potential investors?22:02 - Syndicate Room angel network22:44 - How to manage investor communications post-close27:24 - In-person investor communication and celebration29:00 - What does the next raise round look like and how will this round shape the next?32:46 - How much do you think your personal brand has fed into the success of your fundraising?35:48 - What general advice would you give to someone who is 18 months to two years behind you?  Hosted on Acast. See acast.com/privacy for more information.