S5 E7 | Growing a Business Journal in Boomtown Tampa Bay with Ian Anderson

In this upbeat episode of the "Money" Market Podcast, Owen chats with Ian Anderson, the President and Publisher behind Tampa's fastest growing source for business intel - the Tampa Bay Business Journal. Ian shares how his career began with a curveball – leaving the finance world to chase down breaking news, big stories, and even bigger growth opportunities. He talks candidly about being thrown into leadership roles early on, rebranding entire publications, and learning how to "feed the news monster" without losing his sanity. Owen and Ian dive into what makes Tampa a wild and exciting market, from its explosive economic growth to the constant stream of headlines that keep Ian's newsroom buzzing. He explains how the Business Journal balances daily digital sprints with deep dive features and why print is far from dead. He breaks down the TBBJ paywall strategy, joking that even your next Netflix obsession costs money. The conversation also covers why curated newsletters are king, how to spot real trends in a sea of noise, and what businesses must understand to stay ahead in Tampa's rocketing expansion. Tune in for another high energy episode with sharp questions, local insights, and the best news in Boomtown.   WATCH NEXT: THE COLUMNIST WHO WROTE TAMPA'S HEARTBEAT WITH UNITED WAY SUNCOAST'S ERNEST HOOPER https://youtu.be/HFcsMfkImwY?si=WYF4AqYrGG3yRHth SUBSCRIBE: https://www.youtube.com/channel/UCz_7yNs7dOuyKApAkohqJIQ   Follow The "Money" Market Podcast here: Spotify: https://open.spotify.com/show/6e7E0DaJZQkuw339G7nGI4?si=27d047641a1d4b17 Apple Podcasts: https://podcasts.apple.com/us/podcast/the-money-market-podcast/id1733948143 Instagram: https://www.instagram.com/moneymarketpodcast Facebook: https://www.facebook.com/moneymarketpodcast Website: https://moneymarketpodcast.com   The Bank of Tampa | Member FDIC