S5 E70: Hard to Stop with, JP Donahue

JP Donahue started his professional life with a law degree from St. John's University and a big job at a big firm in New York City. He quit one year in to write movies and television scripts. People thought he was nuts, but that choice began a 15-year run as a screenwriter in Los Angeles. He's authored over 25 original, for-hire, and uncredited rewrites for film and television at companies like Warner Bros., Dreamworks, CBS and NBC. He left Hollywood for cannabis in 2009, and after a decade in cultivation, he co-founded, Tropicana Dispensary, created the brand, and grew it into a $20M Superbrand in 18 months. His bold branding broke the mold and still influences cannabis branding today. In 2021, he exited Tropicana and moved to Costa Rica where he currently resides and operates, The Stoned Ape.