S5E2: Nurturing the Experience Economy with Farm-to-Spaceship: Linda Klein and Brian Corrigan

In Season 5, Episode 2, we chat with Linda Klein and Brian Corrigan, the co-founders of Farm-to-Spaceship, about how to make the experience economy more relevant to businesses, and in turn, more economically viable for artists. Linda and Brian introduce us to new vocabulary for understanding the experience economy. I particularly enjoyed hearing them talk about a conceptual “experience mixer” to dial up and down different aspects of experience design. We dig into the idea of “friction,” which is central to escape room design, and an important dial to consider for any type of experience. We also dive into the art world and discuss the unfortunate stereotypes surrounding “starving artists” and “selling out.” We touch upon how artists can better understand their economic value and impact. Farm-to-Spaceship’s community-driven model for creative placemaking provides a unique service at the intersection of business, art, and community. Linda and Brian truly understand the “power of play” and how play can create social cohesion. This episode feels like a Masterclass in crafting meaningful experiences for the customers and community. I hope you find it as inspiring as we did.   Full with Show Notes Timestamps Episode Sponsors Thank you to our sponsors:  Morty Morty is a free app for discovering, planning, tracking, and reviewing your escape rooms and other immersive social outings. Special Badge for REPOD listeners: You can learn more at MortyApp.com/REPOD to sign up and get a special badge for our listeners (works for existing users also). Resova Resova is your all-inclusive software for bookings, made specifically for escape rooms, offering robust booking management, waiver management, integrated point of sales systems, and follow-up emails. Resova is the ultimate online reservation software designed to elevate the guest experience, increase game master efficiencies, drive sales, and improve operations. Special Offer for REPOD Listeners: Sign up with our link at Get.resova.com/rea and receive up to $100 with a Google Ads gift card. Reality Escape Convention - RECON Escape room conventions should be as fun, collaborative, and immersive as the games we celebrate. RECON is our very own escape room and immersive gaming convention. Whether you’re an owner, creator, player, or you’re escape room curious, you are invited learn, connect, and play with our wonderful community. RECON Remote 23 will take place August 19 – 20, 2023, online. RECON 24 will be in person. Get your RECON 23 ticket at now. Music Credits  Our music was created by Ryan Elder. Production Credits REPOD is produced by Lisa Spira and edited by Steve Ewing of Stand Inside Media.