S5E40 - Kathleen Booth - The People Are the Product

Kathleen Booth SVP of Marketing from Pavillion joins us to share her insights on everything from community versus conference, The best events are not held by vendors, you can't run the industry playbook and expect the same results of others, leveraging pattern interupts, understanding the problem is more important than the solution, and first team thinking.   joins us on the Surf and Sales podcast to discuss  What are you waiting for?  Time to reserve your spot at www.surfandsales.com