S6 EP03: Parametric Insurance Made Simple: The Easy Add-On That Strengthens Every Policy With Samuel Broomer, President of NormanMax

On the Insurance Coffee House podcast, host Nick Hoadley welcomes Samuel Broomer, President of NormanMax Insurance Solutions, a rapidly growing MGA and Lloyd’s syndicate pioneering climate-focused parametric insurance solutions.Speaking from Connecticut, Sam shares his career journey from reinsurance accounting at HSB Group to leadership roles at AIG, FM Global, and W.R. Berkley, before taking on his current role at NormanMax. With experience spanning finance, underwriting, innovation, and strategy, Sam offers a unique, end-to-end perspective on how insurance organisations can evolve to meet today’s climate and technology challenges.He explains how NormanMax provides parametric protection against natural catastrophes such as hurricanes, earthquakes, floods, and severe storms, delivering certainty of payment, speed, and liquidity when policyholders need it most. Sam highlights the importance of third-party data or “oracle” verification for triggering payouts, eliminating lengthy loss-adjustment processes and building greater trust between insurers and customers.Sam also discusses why parametric insurance is becoming mainstream: a feature embedded within traditional policies that enhances the customer experience, helps close the protection gap, and restores confidence in the insurance value chain. He shares NormanMax’s vision to make these products simple, accessible, and globally scalable through its Lloyd’s Syndicate 3939 platform, serving clients from North America to the Caribbean, Europe, and Asia-Pacific.In the Espresso Round, Sam talks about building culture within what he calls a “multi-hundred-million-dollar startup,” offering insights on humility, curiosity, and the value of learning across disciplines. He also shares advice for insurance leaders on hiring with intention, building direct partnerships with talent, and staying open-minded to new perspectives in a rapidly changing market.Connect with Samuel Broomer on LinkedIn and learn more about NormanMax Insurance Solutions.The Insurance Coffee House Podcast is brought to you by Insurance Search.We are a global Insurance Executive Search Consultancy, supporting Insurance and Insurtech businesses to attract and retain the very best insurance talent.Find out more about showcasing your employer brand as a guest on the Insurance Coffee House Podcast or sign up to our News and Insights.Or follow us on LinkedIn, Twitter or Instagram.Insurance Executive Search Consultants in USA, London and Bermuda.Copyright Insurance Search 2025 - All Rights Reserved.