S7 E18: Leveraging Your Expertise & Value in Pricing episode artwork

EPISODE · May 23, 2023 · 41 MIN

S7 E18: Leveraging Your Expertise & Value in Pricing

from Better: The Brand Designer Podcast · host Jen Davis & Esther Knox-Dekoning

Pricing is a crucial aspect of any business, as it can make or break the profitability of the business. Leveraging your expertise and value is a great way to ensure that you are pricing your products or services appropriately. In this episode we talk through some important points to consider when leveraging your expertise and value in pricing, how we determine the value of our expertise (and constantly monitor and adjust it!), and methods we use to communicate our value.Inbox Question:"How do I position myself as an expert?” - Iannah James-SmithConnect With Us:Our Free Facebook CommunityOur WebsiteOur Resources PagePodcast InstagramSupport us on PatreonOur podcast disclaimer can be found by visiting:www.betterbranddesigner.com/disclaimerTags:designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design

Episode metadata supplied by the publisher feed · Published May 23, 2023

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Pricing is a crucial aspect of any business, as it can make or break the profitability of the business. Leveraging your expertise and value is a great way to ensure that you are pricing your products or services appropriately. In this episode we talk through some important points to consider when leveraging your expertise and value in pricing, how we determine the value of our expertise (and constantly monitor and adjust it!), and methods we use to communicate our value. Inbox Question: "How ...

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S7 E18: Leveraging Your Expertise & Value in Pricing

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