S7, E6: The evolution of internal communication with Katie Macaulay
from The Future of Internal Communication Hosted by Institute of Internal Communication
Many of you will recognise this episode’s guest, Katie Macaulay. She’s the Managing Director of award-winning Internal Communication agency AB Communications and host of the The Internal Comms Podcast. Katie chats with Jen, Dom and Cat to explain what she’s uncovered through her work with The Acid Test Audit, a tool that uncovers discrepancies in communication and flaws in strategic alignment. With an expert view, she shares her views on the current challenges faced by Internal Communicators and the opportunities she believes lie ahead.
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