S7E03 - Damn The Torpedoes

This week, we explore the advertising campaigns that had everything stacked against them and yet went on to become hugely successful. The resistance may have come from clients who hated the idea, focus groups that gave the thumbs-down, apprehension within the agency or even that the initial research declared them failures. But they survived and thrived because someone said...Damn The Torpedoes.We know you want to listen to all the ads in this show. On the off-chance you don’t, subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.