S9E09 - Search Parties: The Relentless Hunt For New Customers episode artwork

EPISODE · Feb 27, 2020 · 27 MIN

S9E09 - Search Parties: The Relentless Hunt For New Customers

from Under the Influence with Terry O'Reilly

This week, we explore the surprising ideas companies use to attract new customers. Like “Finger Lickin’ Good” nail polish from KFC. Or NASCAR’s partnership with Harlequin romance novels. The search for new customers is endless. And the resulting marketing is endlessly fascinating. We know you want to listen to all the ads in this show. On the off-chance you don’t, subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Feb 27, 2020

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S9E09 - Search Parties: The Relentless Hunt For New Customers

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