SaaS Content Strategy with Nicole Kow
from Better Done Than Perfect Hosted by Jane Portman, Nicole Kow
What can we do to create impactful content for our SaaS? In this episode, we talk to Nicole Kow, a B2B marketing consultant and content strategist. You'll learn how to avoid a common content strategy pitfall for many companies, tips for content research, resources for improving writing, and more. Visit our website for the detailed episode recap with key learnings. nicolekow.com — Nicole’s consultancy CodeSubmit, TrekkSoft — some of Nicole’s clients Reddit, Quora — great locations for research On Writing Well — a book by William Zinsser Don't Make Me Think — a book by Steve Krug Elizabeth Gilbert, Ann Patchett — some of Nicole’s favorite writers Animalz — content marketing agency Asana, Intercom — companies with examples of strong written content Grow Your Content Marketing as a Team of One The Evolution of Developer Salaries: Looking Back 20 Years Developer Burnout: Why It Happens and What We Can Do About It Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes. Sponsor This show is brought to you by Userlist — the best way for SaaS founders to send onboarding emails, segment your users based on events, and see where your customers get stuck in the product. Start your free trial today at userlist.com.
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What can we do to create impactful content for our SaaS? In this episode, we talk to Nicole Kow, a B2B marketing consultant and content strategist. You'll learn how to avoid a common content strategy pitfall for many companies, tips for content research, resources for improving writing, and more.
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