SaaS Maturity, AI Hype, and Pricing Models with Ryan Morris and Seth Robinson

Dave Sobel is joined by analysts Ryan Morris and Seth Robinson to discuss the current state of the SaaS industry, the challenges with pricing models, and the impact of AI on the market. The analysts delve into the maturing nature of SaaS, highlighting the importance of demonstrating value to customers and the need for a shift towards outcome-based pricing models. They also explore the evolving landscape of AI and its potential to disrupt traditional pricing structures in the SaaS world. The conversation shifts towards the challenges of managing cloud spend and the need for companies to optimize their software code and implement chargeback processes effectively. The analysts emphasize the importance of educating customers and providing tangible value to ensure long-term success in the SaaS market. They also discuss the evolving net retention rates in the software industry and the implications for growth and customer retention. As the discussion delves into the role of AI in pricing models, the analysts explore the concept of per seat pricing and its limitations in the AI-driven landscape. They predict a shift towards consumption-based pricing models and emphasize the need for a focus on outcomes rather than inputs. The conversation concludes with a reflection on the potential for an AI bubble and the natural hype cycle that emerging technologies go through, highlighting the importance of delivering real value to users amidst market fluctuations.  💼 All Our SponsorsSupport the vendors who support the show:👉 https://businessof.tech/sponsors/ 🚀 Join Business of Tech PlusGet exclusive access to investigative reports, vendor analysis, leadership briefings, and more.👉 https://businessof.tech/plus 🎧 Subscribe to the Business of TechWant the show on your favorite podcast app or prefer the written versions of each story?📲 https://www.businessof.tech/subscribe 📰 Story Links & SourcesLooking for the links from today’s stories?Every episode script — with full source links — is posted at:🌐 https://www.businessof.tech 🎙 Want to Be a Guest?Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights:💬 https://www.podmatch.com/hostdetailpreview/businessoftech 🔗 Follow Business of Tech LinkedIn: https://www.linkedin.com/company/28908079YouTube: https://youtube.com/mspradioBluesky: https://bsky.app/profile/businessof.techInstagram: https://www.instagram.com/mspradioTikTok: https://www.tiktok.com/@businessoftechFacebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.