Sælg øksen med bogen – Max udnyttelse af popularitet

from Marketers Morgen podcast · host Marketers Morgen

Anders er faldet over en fiktionsforfatter, der har taget sine bøgers popularitet til det næste niveau. Alle de ting helten i bøgerne bruger, kan også købes på en shop. Hvad betyder det for andre populære bøger/personer, og hvordan kan marketingfolk evt. få en bid af den kage?

Episode metadata supplied by the publisher feed · Published Apr 4, 2024

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Sælg øksen med bogen – Max udnyttelse af popularitet

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