Sales Can’t Save You from Bad Product-Market Fit | The Scaling CEO Podcast

In this episode, I sit down with Danny Sigurdson, founder and CEO of Courier Health, to talk about what really drives successful scaling. We break down why product-market fit is the foundation of everything, how sales can sometimes hide deeper problems, and why founders need to be brutally honest about what they’re building and who it’s for. Danny also shares lessons from moving from sales leader to CEO, how to think about process at different stages, and why clarity, alignment, and communication are critical as your company grows.