Sales Is The Running Back Of Your Football Team

Zach, Meghan and Andy look at the analogy of a football team as it relates to your product/service, your marketing plan and your sales force. Your sales team are the running backs and wide receivers of your offensive in your effort to attract and land customers. What characteristics and qualities are needed to make good sales people is addressed. In the end, every employee is a sales person even if it is not in their job description.