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Salitos, Effect und Co: Getränke-Unternehmer Andreas W. Herb (#755)

EPISODE · Dec 4, 2024 · 1H 47M

Salitos, Effect und Co: Getränke-Unternehmer Andreas W. Herb (#755)

from OMR Podcast · host Philipp Westermeyer - OMR

Andreas W. Herb hat als Bank-Azubi nebenbei eine Disco betrieben und dann mit der MBG-Group ein Millionen-Business mit Getränken aufgebaut. Mit Marken wie Salitos, Effect oder 9 Mile Vodka mischt er von Paderborn aus den Markt auf – und ist dabei nebenbei selbst zum Social-Media-Star geworden. Wie Andreas Herb seinen Content produziert, warum er nicht an den dauerhaften Erfolg von Creator-Marken bei Eistee oder Energy-Drinks glaubt – und warum er mit der MBG-Group jetzt sogar Kaviar anbietet, erzählt der CEO im OMR Podcast.

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Salitos, Effect und Co: Getränke-Unternehmer Andreas W. Herb (#755)

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