Sam Collins on Podcast Trends, Making Money, and Content that Connects

In this episode, Maxene London talks to Sam Collins, Content Director of iHeartRadio New Zealand, about the evolving landscape of podcasting.They chat about current podcast trends in New Zealand, the importance of audience engagement, effective content creation, and monetisation strategies (A.K.A. how to make money through your podcast).Sam shares insights on metrics for success, the challenges faced by independent podcasters, and the role of video in the podcasting world. They also cover the need for podcasters to understand their audience, set realistic expectations, and continuously adapt to the changing media environment.This is such a great conversation with a leading expert in the podcast industry, so if you want to know the key to growth and podcast success - add this one to your list.Wanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋‍♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.