Samantha Baker, VP of Commerce at theSkimm

Wharton's Barbara Kahn and Dr. Americus Reed speak with Samantha Baker, VP of Commerce at theSkimm about the background of the newsletter, how they curate the brands for their audience, holiday shopping trends, their Good For You Awards, rebranding theSkimm's commerce business, social media strategy, and more. Hosted on Acast. See acast.com/privacy for more information.

Episode metadata supplied by the publisher feed · Published Dec 12, 2024

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Samantha Baker, VP of Commerce at theSkimm

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