Samsung CMO Talks Apple Rivalry

Marc Mathieu, chief marketing officer at Samsung Electronics America, talks about virtual reality, why celebrity endorsements are powerful and how Samsung's marketing takes on its biggest rival. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episode metadata supplied by the publisher feed · Published Jul 27, 2016

Embed this episode

Attribution link and audio player

What this episode covers

Marc Mathieu, chief marketing officer at Samsung Electronics America, talks about virtual reality, why celebrity endorsements are powerful and how Samsung's marketing takes on its biggest rival.

Distinct summary based on available episode metadata or transcript content.

Ready to play

Samsung CMO Talks Apple Rivalry

0:00 26:20

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

No similar episodes found.

Similar Podcasts

What The Tech Podcast guysfromqueens Hosted by Andrew Zarian and Paul Thurrott; What The Tech!? delivers what every tech enthusiast needs and that is a spotlight on new and emerging technologies from around the world. They cover everything that is up and coming as well as do live unboxings along with reviews of current products. Join in the conversation because it doesn’t matter if you’re a noob or a tech vet. You will find something you like!

Frequently Asked Questions

How long is this episode of WSJ Media Mix?

This episode is 26 minutes long.

When was this WSJ Media Mix episode published?

This episode was published on July 27, 2016.

Can I download this WSJ Media Mix episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!