Sarah Flowers & Matt Erickson: The Messaging That Moves Voters

from Taryn's Political TrailMix · host Taryn Rosenkranz

On this episode of Political TrailMix, Taryn is joined by Sarah Flowers and Matt Erickson of 76 Words, two Democratic media consultants who've spent decades crafting messages that move voters. Together, they dive into the evolution of campaign strategy, the future of political storytelling, the rising influence of healthcare and cost-of-living issues, and how rage, hope, and resilience drive the work that changes elections. www.76words.com

Episode metadata supplied by the publisher feed · Published Nov 3, 2025

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Sarah Flowers & Matt Erickson: The Messaging That Moves Voters

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