Sarah Reed of Sarah Harper Floral Design

Today we are in conversation with Sarah Harper of Sarah Harper Floral Design.Sarah's studio is in North Oxfordshire and she creates wedding & event flowers, holds both 1:1 workshops for florists and also for those who love flowers and  provides local flower deliveries for clients in her areaWe find out all about Sarahs's beginnings, from her first Chelsea Gold medal  to starting her own business and how she has navigated the pandemicSarah is very clear on the direction of her business, ensuring that she works with only her ideal clients, hand picking the clients that she most would like to work with. We speak about her vetting process and all about 'The Hive' the bespoke online portal Sarah uses to finesse the client experienceAlthough Sarah has a minimum spend in place for her full-service weddings, she also offers an intimate wedding package to cover clients who love her work but who are looking for a lower ideal spending requirementWe talk in depth about the development of her brand across her website and social media and how vital it has been to outsource certain aspects of this to those who have the knowledge and experience to push her vision forward. It has been fundamental to the success of her business  We speak about photographing your flowers & some hints and tips to take great shots and how having a brand aesthetic throughout all of your channels will elevate your brandWe have taken some really important points from this conversation about how Sarah approaches her business and if you would like to find out more then please head over tohttps://sarahharperfloraldesign.co.ukFan girl here on instahttps://www.instagram.com/sarahharperflowers/Sarah's Website was designed by https://beckylord.co.ukWebsite copywriting byhttps://jackdaweditorial.comHuge thanks Sarah, we absolutely loved chatting with youxSupport the show