Satisfaction vs. Sales: Which One Matters More?
from IndomAudible Hosted by Lucas Hawthorne
In the pursuit of purchasing a new computer, I wound up in a discussion with an Apple Specialist. His insistence on purchasing an Apple product, even if it didn’t best tailor to my needs, got me thinking: From a moral perspective, which one is more important: 1. Making a sale, even if the customer walks away with a product that isn’t best suited for them, or 2. Redirecting a customer away from your business, towards a product and company that will better satisfy them and fulfill their desires? In this episode, we explore that question, as well as my take on the topic.
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