Scaling a Food Brand Without Sacrificing Quality - Ivy Summer l Beyond the Firewall Ep. 42

In this episode, Ivy shares her journey from culinary passion to building a successful salt business, highlighting innovative product development, strategic partnerships, and scaling challenges. Discover how her culinary background fuels her entrepreneurial success and her vision for future growth.key topicsIvy’s background in cooking and bakingOrigin of Salted Roots and product ideasInnovative product development with red wine salt and seasonalsStrategic partnerships with wine brands and local salt producersScaling from home kitchen to commercial productionMarketing and distribution channels for food productsChallenges of managing a growing businessWomen-owned business and industry perception