Scaling a Multiple 6-Figure Agency And Landing Your Ideal Clients with Josh Gudgeon episode artwork

EPISODE · Jan 29, 2025 · 42 MIN

Scaling a Multiple 6-Figure Agency And Landing Your Ideal Clients with Josh Gudgeon

from Creative Courage: The Creative Business Podcast · host Matt Essam

What does it take to build a thriving, scalable business whilst only working with your dream clients? After eight years in the Royal Navy, Josh Gudgeon now runs a multiple 6-figure video production agency and a top 1% podcast. In this episode, we get under the hood of exactly how Josh runs his agency, how he’s been able to attract his ideal clients, and the 3 secrets to building a business that gives you the lifestyle you want and allows you to be yourself. Josh is able to work on projects he’s passionate about, has scaled his business while staying true to his values, and has mastered the art of attracting high-value clients who are willing to pay premium prices. And if you want to do the same with your business, this episode is for you. Covered in this episode:  How to get the attention of your ideal clients. Finding a niche you’re obsessed with and why it matters. Freelancers vs. employees for an agency. Why price is no longer an objection to Josh. How to become incomparable to your competitors. When should you fire a client and how to get the courage to do so. How to deliver value to your prospects before even speaking to them. And much more… If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative. PS: If you want a custom roadmap to grow a creative studio that works for you, rather than the other way around. Click this link - https://resources.mattessam.co.uk/roadmap. LEARN MORE  Josh Gudgeon on YouTube - https://www.youtube.com/c/JoshGudgeon/  Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator CONNECT  Josh Gudgeon on LinkedIn - https://www.linkedin.com/in/josh-gudgeon/  Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/  LISTEN  Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT  Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799 YouTube - https://www.youtube.com/@Matt_Essam

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Scaling a Multiple 6-Figure Agency And Landing Your Ideal Clients with Josh Gudgeon

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