Scaling a NY PI Firm with YouTube, AI & Law-Di-Gras

Kevin Daisy interviews New York trial lawyer Arkady Frekhtman live at Law-Di-Gras. Arkady shares how his PI firm uses multiple office locations to strengthen Google Maps visibility, how his YouTube channel drives nationwide referrals, and why he is exploring AI and system improvements to scale. A concise look at modern PI firm growth through content, visibility, and trial-focused strategy. Chapters (00:00:00) - The Conference for Law Firms: Thinking Big(00:00:59) - How to Start a Personal Injury Firm in New York(00:02:43) - Law De Gras 2019: How to Grow the Firm(00:06:49) - Lardi Gras 2017 conference interview