Scaling Up Quickly
from The Breakfast Grille Hosted by BFM Media
Jens Reisch, the CEO of Allianz Malaysia, explains how the company is able to scale up quickly. It is looking to lower premiums, introduce microinsurance, expand its distribution network especially in rural areas , and gain a foothold in the Takaful business where penetration rate is still low at 8-10%. Allianz is the biggest general insurance company in terms of market share.
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This episode is 21 minutes long.
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This episode was published on April 28, 2011.
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