Scaling Websites For Cannabis Brands With 10-15 Contractors, with Reagan Hatch and Caron Cooper

In this episode of 'Operations Mastery', we dive into the world of website design and maintenance, specifically tailored for the cannabis industry. Our guest, a leading expert in the field, shares insights on how their company provides fast and simplified website design to clients, charging a one-time flat rate, offering training on website maintenance, and leveraging contractors. They discuss their specialization in serving the cannabis industry, as well as their work with other sectors such as construction, electricians, churches, and nonprofits. Our guest sheds light on the challenges they face in navigating regulations and limitations within the cannabis industry, and how they help clients transition to cannabis-friendly platforms. They also highlight their expertise in WordPress, Squarespace, and Shopify, and their strategic partnerships with payment processors to assist clients in finding suitable options. Our guest emphasizes their onboarding process, which includes forms and calls to ensure a smooth project schedule. They also discuss their ongoing SEO and email marketing services, providing flexibility to clients without long-term contracts. Lastly, our guest shares insights into their team structure, consisting of three full-time members and several contractors, and how they have built a strong reputation through word-of-mouth referrals and networking. Tune in to learn more about their success, attributed to their streamlined processes, continuous improvement, and ability to adapt to changing circumstances.Links And Resources: CannaSiteCo.Caron Cooper on LinkedInReagan Hatch on LinkedInThanks so much for joining us this week. Want to subscribe to Operations Mastery? Have some feedback you’d like to share? Connect with us on iTunes or Spotify and leave us a review!