Scaling with Paid Ads and Relationships: Todd Robinson Talks Marketing, Leadership, and Data with Lindsay Hall

Todd Robinson interviews performance marketing strategist and Stock Hall & Co. founder Lindsay Hall about scaling founders through paid media buying focused on results, data, and systems rather than vanity metrics. Lindsay shares her path from corporate marketing director to entrepreneurship after accumulating significant consumer debt, paying it off through freelancing, and leaning in during COVID by turning down a “dream job,” resigning, and launching her agency, now a 10-person contractor team. They discuss relationship-based client communication, proactive updates, and camera-on professionalism, plus how she landed early clients via referrals, DMs, and LinkedIn thought leadership. Lindsay highlights mistakes around ego and accountability, building systems to prevent repeat errors, leading a team with support and fair pay, ad strategy for property lease-ups via Meta and Google, and advice to know business numbers, master organic social, use modern native-style ads, retargeting, and move audiences to owned email lists.How To Connect with Todd:https://www.instagram.com/officialtoddrobinsonhttps://www.linkedin.com/in/toddnrobinsonhttps://www.tiktok.com/@syndicationexpert