School Choice Kickoff & the "Jobs to Be Done" Theory

Why are millions of families rethinking traditional education—and what are they choosing instead? In this episode of American Classroom, hosts Jared Taylor and Lindsey Crosland launch a new series on the dynamic landscape of school choice in America. Drawing on the insights of Harvard economist Clayton Christensen, they explore how the "Jobs to Be Done" theory explains why families are moving away from one-size-fits-all schooling.From the departure of over a million students from public schools to the rise of micro-schools and hybrid homeschooling, discover the motivations behind this educational shift. Jared and Lindsey also share personal stories that highlight what families are really looking for: safety, joy, and a deeper connection to learning.Resources:Innovators Dilemma by Clayton Christensen: https://www.amazon.com/Innovators-Dilemma-Revolutionary-Change-Business/dp/0062060244 Jobs to be Done: https://hbr.org/2016/09/know-your-customers-jobs-to-be-done When Only a Milkshake Will Do the Job: https://www.youtube.com/watch?v=sXYm-CVzPQ0 Families on the New Frontier: https://www.christenseninstitute.org/publications/microschools-families/ RealClear Education: https://www.realcleareducation.com/