Scott Mendelsohn: FMCG Innovator

In this episode of The Inspired CEO, we sit down with Scott Mendelsohn, the distinguished entrepreneur and CEO of Raw C, one of Australia’s leading Coconut Water brands. With over two decades of experience in the fast-moving consumer goods (FMCG) sector, Scott shares the fascinating story of his entrepreneurial journey. From his family’s influence on his early business insights to his work at Macquarie Bank and his role in transforming RM Williams, Scott’s career path is as diverse as it is impactful. Scott discusses how he identified a gap in the market to launch Raw C, a company dedicated to organic and natural products, which has since grown into an industry leader. He also touches on the importance of mentorship, community building, and fostering innovation in the FMCG industry. This episode offers valuable insights into resilience, strategic foresight, and the power of entrepreneurship, while also highlighting Scott's commitment to health and well-being in the face of business challenges.